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TOFT & Travelife Honoured with the Good Travel Frontrunner Award 2025 at the Sustainable Destinations Forum, Dubai We are delighted to share that TOFT and Travelife have been honoured with the Good Travel Frontrunner Award 2025 at the prestigious Sustainable Destinations Forum, held on 28th October 2025 at Expo City, Dubai. This distinguished recognition celebrates global leaders shaping a responsible and sustainable future for tourism.

At TOFT India, we believe that true conservation goes beyond protecting wildlife - it is about ensuring that the communities living closest to nature also thrive. Our collaboration with Abercrombie & Kent India (A&K) through its philanthropic arm, A&K Philanthropy, is built on this conviction, and together we are demonstrating how responsible tourism can transform lives while safeguarding wild places.

In India, tourism is not just an industry – it is a story of people, places, and culture. Every day, travelers explore the Himalayas, relax on Kerala’s backwaters, and wander through Rajasthan’s deserts. But behind every journey lies a challenge: how can tourism grow without harming the communities and environment? How to avoid overcrowding?

In India, tourism is not just an industry – it is a story of people, places, and culture. Every day, travelers explore the Himalayas, relax on Kerala’s backwaters, and wander through Rajasthan’s deserts. But behind every journey lies a challenge: how can tourism grow without harming the communities and environment? How to avoid overcrowding?

India has taken another confident step onto the global tourism stage, securing the 39th position among 119 economies in the World Economic Forum’s Travel & Tourism Development Index (TTDI) 2024.

Tourism has long been viewed as a significant contributor to global emissions. But what if we flipped the narrative? What if tourism, when designed consciously, could become a driving force for climate resilience, conservation finance, and community empowerment? Ram Pratap Singh, Founder, and Hashim Tyabji, Co-Founder of the Indian School of Nature (ISN), are spearheading a movement that does exactly that—redefining the role of tourism in our climate and conservation journey. At ISN, sustainable travel isn’t just a niche—it’s a mission.

The TOFT Forest Heroes Programme is a heartfelt initiative dedicated to recognising and supporting those who stand on the frontlines of human-wildlife conflict. These unsung heroes—forest guards, watchers, beat guards, and patrolling personnel—often risk their lives and livelihoods while protecting our forests and wildlife. Tragically, many of them become victims of the very conflict they strive to manage

Booking.com's 2025 Travel & Sustainability Report reveals a substantial increase in tourist awareness concerning the wider impact of tourism on communities and the environment. For the first time, more than half of international travelers (53%) recognize the impact of tourism on communities, and 69% are determined to leave places better than they arrived.